How to grow your Instagram – ORGANICALLY
Wow – I literally woke up to a Twitter storm this Bank Holiday Monday! Bloggers were going crazy about other bloggers buying their followers and using apps which follow similar accounts and then unfollow them if they don’t follow back within a certain time on Instagram. Personally, I’m so focused on what I’m doing that I don’t even want to think about what other people are doing and I live by the motto “just do you”! Here are some of my tips for growing your Instagram organically.
1. Use the relevant hashtags
A pretty obvious tip but using relevant hashtags will make sure that your post appears whenever that hashtag is searched for. A quick Google search will bring up hundreds of articles where people have written down the best hashtags to use for travel blogging, beauty blogging, fashion blogging etc. For travel blogging, my favourite article is from The Hostel Girl where she lists the best ones to use for each city.
2. Join some Instagram pods
I’m a member of about five Instagram comment pods where each member follows each other and comments on each post. Make sure your pods are relevant to your niche so that you’re actually following accounts you like and getting high quality engagement.
3. How often should you post?
There’s various guidelines and different things will work for different people but I’ve heard that you should post at least once a day and no more than four times a day.
4. Use Instagram Stories
I love Instagram stories because I’m obsessed with sharing everything I do. I also like the fact that they don’t need to be as stylish and professional as pictures in your feed (and obviously you don’t have to have a theme with them!). Sharing pictures and videos to your story makes sure that you appear at the top of people’s newsfeeds and reminds them that you’re there, making them more likely to check your feed.
5. Instagram takeover
This is something that I’ve not done yet but I’d love to get started – especially now that I’m trying to concentrate more on my travel content. Make sure you choose accounts that match your niche and should have similar followers. As you’ll be mentioned in every post it gets you extra exposure, whether the account has more or less followers than you.
The main thing to realise is that, as with anything, having a successful Instagram channel is a lot of work and you won’t necessarily be able to grow a 10k following overnight. I’ve had my channel for over a year and I’ve only just managed to crack the 1000 mark! Having a high number of followers might not even be the measure of a successful channel – it’s all about engagement. What are your top tips for Instagram engagement? Let me know in the comments below.
And, of course, don’t forget to follow me on Instagram!